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gamers who are looking for a different genre to the products that have been successful on this platform thus far." In early 2008, the NPD Group revealed sales data showing that, while the Wii's life-to-date attach rate was low, in December 2007, it reached 8.11—higher than the attach rates for the Xbox 360 and Play Station 3 in that month.
The Wii's low overall attach rate could be explained by reference to its rapidly increasing installed base, as financial analysts have pointed to the Xbox 360's high attach rates as indicative of an unhealthy lack of installed base growth, and warned that what actually benefits third-party developers is "quicker adoption of hardware and a rapidly growing installed base on which to sell progressively more game units," which tends to lower the attach rate of a product.
The Xbox 360 offered games rendered natively at high-definition video (HD) resolutions, the Play Station 3 offered HD movie playback via a built-in 3D Blu-ray Disc player, and the Wii focused on integrating controllers with movement sensors as well as joysticks.
Some of the Wii controllers could be moved about to control in-game actions, which enabled players to simulate real-world actions during gameplay (e.g., in the Wii sports tennis game, the user swings the controller to hit the on-screen image of a tennis ball).
Microsoft also announced in 2016 that they would discontinue the Xbox 360 at the end of April that year (though still supported), and Sony announced a year later that it would soon discontinue its Play Station 3 line in Japan.
Microsoft joined the scene in November 2010, with its Kinect (previously announced under the working title "Project Natal" in June 2009).
Unlike the other two systems (Play Station 3 and Wii), Kinect does not use controllers of any sort and makes the users the "controller." Having sold 8 million units in its first 60 days on the market, Kinect has claimed the Guinness World Record of being the "fastest selling consumer electronics device".
Publishers such as Ubisoft, Electronic Arts, Capcom, and Majesco Entertainment continued to release exclusive titles for the console, but the Wii's strongest titles remained within its first-party line-up.
Analysts speculated that this would change in time as the Wii's growing popularity persuaded third-party publishers to focus on it; Goichi Suda, developer of No More Heroes for the Wii, noted that "only Nintendo titles are doing well.Additionally, the revised version of the NDS, the Nintendo DSi, features two built in cameras, the ability to download games from the DSi store, and a web browser.